E-mail Campaigns Tracking
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Stay at the top of Internet marketing performance! UniSender tracks almost everything. It records opens, clicks, bounces, spam complaints and many more.
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Opens Tracking Discover how many subscribers read your newsletter. Using this variable you may compare newsletters and improve the further mailings. Clicks Tracking It shows how important is your newsletter. UniSender tracks how many subscribers clicked, what links they clicked. Overall newsletter CTR is also calculated. Delivery Rate It shows how actual is your mailing list. It's well known that in few years e-mail address die and newsletter can not be delivered to them. If Delivery Rate is low, it means that your mailing list is too old and we recommend to update the contacts and add new subscribers. |
Bounce Rate It's the opposite to the Delivery Rate indicator. The lower this value the better your mailing list is. Spam Rate It's a very important variable indicating the quality of your newsletter. The more spam complaints you have the faster you need update your mailing list and the topic of your messages. Newsletter Cancellations Number of users who decided to stop receiving your newsletter. |